NPR has a great story by Barbara Bradley Hagerty that discusses Fireproof, investing in Christian films and the trend towards redemptive entertainment.
Weekend Edition As Hollywood crowns its favorite movies and actors at the Oscars on Sunday, another group is trying to create a rival movie industry. Fed up with sex and violence in mainstream entertainment, conservative Christians are turning out their own films. And they've made surprising inroads.
If you don't believe us, take this quiz: What was the biggest grossing independent film in 2008? No, not Slumdog Millionaire. Not Milk. It was a movie you've probably never heard of... read more
An Audience Waiting To Be Tapped
Steve Morales concurs. "There's just a hunger. This is a market that has not been tapped with high quality media," he says. Morales is the executive director of Franklin Springs Family Media Fund, a group that invests in Christian films.
Morales was in San Antonio scouting for talent. He says because the emphasis is more about wholesome stories than big stars and budgets, Christian movies are cheap to make — and quickly turn a profit through box office and DVD sales.
"We're out for good, strong, economically viable films which serve a purpose, which fill a niche that is unmet right now," Morales says. "Blockbusters are great, but that's not the end goal. The end goal is to glorify God with our skills and talents." .... read more
